Base Blonde ++ Shampoo
Base Blonde ++ Shampoo

Base Blonde ++ Shampoo

$29.95
$29.95
Sold Out

Purple toning shampoo with advanced violet pigments to counteract yellow tones in blonde, highlighted and grey hair. Botanical complex supports UV defence for brighter, icier results. Paraben-free, vegan, Australian made.

Colour Protection Silicone-Free Vegan Australian Made
In stock, ready to ship

Size: 300ml and 1000ml

Size: 300ml

Free shipping on orders over $99
NW Sydney dispatch via AusPost
Aussie small business

Details

Brassiness creeping in? This powerful purple toning shampoo helps knock out unwanted yellow hues in pre-lightened, natural blonde, highlighted and grey hair—so your blonde looks crisp, cool and salon-fresh between appointments. Advanced violet pigments deliver instant tonal correction while the botanical BASE Complex supports hair against UV exposure and everyday environmental stressors, adding vibrancy and shine to your just-toned, icy finish (not brassy blonde!).

With a rich lather that distributes pigment evenly from roots to ends, it’s your go-to when warmth starts to peek through. Leave on for up to 5 minutes, rinse, and follow with the matching conditioner to dial in that clean, luminous blonde you love.

Good to know: This formula contains colour pigments—avoid contact with tiles, grout and other porous surfaces as staining may occur. Discontinue use and seek medical advice if irritation occurs. External use only.

  • Paraben free

  • Colour safe for longer lasting colour

  • Gentle to use every day

  • Vegan friendly

  • Australian made and owned

300ml and 1 Litre

Perfect Fit For
  • Blonde
  • Gray
  • Highlighted

What Makes it Special
  • Australian Made
  • Paraben-free
  • Sulphate-free
  • Vegan
  • Cruelty-free

How to use

Apply BASE BLONDE++ SHAMPOO to wet hair. Lather and leave up to 5 minutes. Rinse and repeat. Follow with BASE BLONDE++ CONDITIONER for best results.

Ingredients

Water (Aqua), Ammonium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Glycol Distearate, Laureth-10, PEG-7 Glyceryl Cocoate, Polyquaternium-7, Acid Violet 43, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Sodium Hydroxymethylglycinate, Citric Acid, Parfum, Sodium Hydroxypropyl Starch Phosphate, Sodium Chloride.

Blonde Hair FAQs

Why use purple hair products on Blonde hair?

Using purple shampoo is a key step in helping dyed blonde hair look vibrant and fresh. Purple shampoo acts as a toner to get rid of brassy tones and return your hair to a cooler, salon-fresh blonde. After dying your hair blonde, your blonde hue may become brassy over time.

Blonde shampoos should only be used 2 - 3 washes to help keep yellow tones at bay. Leave it on for 2 - 5 minutes, so the purple pigment has time to do its job.

Use great hydrating hair products for all of your other wash days.

Check out our full range of blonde hair products


Shipping Info

FREE shipping on all overs $100

  • $10.95 flat-rate for orders under $100
  • Orders up to 5kg: Express delivery rate $18.50
  • Orders 5kg +: Not Available

Order Fulfilment

We aim to have orders fulfilled within 24-48 hours. Orders submitted after 12pm Friday may not be processed until the next business day.

Delivery and fulfilment times may be longer than normal for orders placed during popular promotions, public holidays,and gift giving holidays. Please allow extra time for delivery during these peak periods.

For more details visit our shipping policy.